Mistakes in Website Design for Construction Companies that Hurt Your Business

What are the mistakes in website design for construction companies that hurt your business? You should be getting new leads, clients, and contracts from your website. A lot goes into creating a successful construction company website. It is critical to follow these best practices. However, you must be wary of frequent construction firm website design blunders, which can harm the user experience and your site’s potential to sell.

Examine your site for any of these construction company website design flaws, especially if it isn’t generating new job leads. If you’re creating a new website or redesigning an old one, keep these tips in mind.

Mistakes in Web Design that Affect Your Construction Company

• Your website isn’t fully responsive to mobile devices. The majority of users now access your website using their phone or another mobile device. They’ll depart if it doesn’t look good or function well.
• The pages take an excessive amount of time to load. This has a negative impact on the user experience as well as how Google and other search engines rank your site.
• You haven’t looked at the fundamentals of search engine optimization (SEO).
• The website lacks a distinctive selling proposition or a compelling reason for visitors to choose your firm for their building project.
• It’s unclear what kind of building you do.
• There isn’t a portfolio of finished work with high-resolution photographs.
• You don’t include details about your experience, such as licenses and certifications, insurance, trade group memberships, safety protocols, a client list, and so on.
• If your website makes any of these typical landing page blunders, it may fail to meet its objectives.
• The site is busy, contains too many fonts/colors, low-quality photos, large blocks of text that are difficult to skim, or is otherwise unpleasant visually. Additionally, typos, spelling/grammar errors, and difficult-to-follow writing detract from your trustworthiness.
• The site is difficult or complex to navigate, or critical information is difficult to locate (including contact information).

Source

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